The B2B Sales Insider
Elevate Your Business and Generate More Revenue
SMITH Company is 3 and We're Ready to Celebrate π ππ
Three years ago this month, I officially launched SMITH Company. I was getting tired of feeling undervalued in corporate America, and Iβve always been an entrepreneur at heart.
Unpacking the 4-Part Sales Conversation Model
If youβre starting to feel like your conversations with prospective customers are unproductive, it may be time to reevaluate your approach.
Pricing Strategy β Does Your Current Pricing Reflect Your Value?
Whatever your secret sauce, it is worth something to your clients and prospects.
The Difference Between MQLs and SQLs and Why It Matters
Tracking and qualifying leads becomes more nuanced and sophisticated as you scale your business. It is important to understand the difference between a Marketing-Qualified Lead (MQL) and a Sales-Qualified Lead (SQL).
How I'm Showing Up Differently Part Two β Setting Up For 2023
In part two of showing up differently, I share how, as a small business owner and entrepreneur, Iβm committed to leveraging what I learned in 2022 and doubling down on whatβs been working for my business.
How I'm Showing Up Differently Part One β Doing the Work as a Business Owner
Itβs been another rollercoaster of a year and itβs taken hard work and grit to navigate all of the changes. For me, 2022 has also been a year of transformation.
SMITH Company is Taking the Main Stage at Twin Cities Startup Week
TCSW is the second-largest entrepreneurial festival in the U.S., happening this September 2022.
Why Referrals Matter: Igniting Growth Through Client Advocacy
Correctly leveraging a referral is one of the most lucrative and dependable forms of business development.

