The B2B Sales Insider
Elevate Your Business and Generate More Revenue
B2B Sales Tips: Surprise, Delight, and Cultivate Lasting Client Relationships
We hear about delivering value every day. What if we reframed this to think about how to surprise and delight our clients or team? I believe this is a lost art.
Become a Master With B2B Sales Consulting
A B2B sales consultant can help you view the world through your client’s eyes.
It’s Time to Work on Your Business’ Fitness: Power Your Potential with Sales Coaching!
Just as a personal trainer prepares a plan and tailors workouts to maximize your unique physical potential, a skilled sales coach can help you “sculpt” a sales strategy that will move your business forward.
Adventures, Growth, and More in Q4.
Before I take a break to spend the holidays with the ones I love most, I'm pausing and looking back on a jam-packed Q4.
Running a Business - This Sh*t is Hard
Let’s cut right to the chase: running a business is TOUGH. And what’s even more challenging? Sales. The very word elicits images of pushy people peddling products, like an aggressive car salesman or a telemarketer.
Thriving Beyond Fear – Strategies for Women in Business
Fear has a knack for creeping into our lives when we least expect it. It's a primal response designed to keep us safe from threats. But for women in leadership roles, fear can take on a life of its own, affecting our confidence, business decisions, and ability to grow.
Your Value-Based Pricing Frequently Asked Questions Answered
I’ve been getting lots of questions about value-based pricing lately, and I’ve rounded up some insights to help you evaluate whether or not this pricing model might be right for you.
SMITH Company is 3 and We're Ready to Celebrate 🎉 🎉🎉
Three years ago this month, I officially launched SMITH Company. I was getting tired of feeling undervalued in corporate America, and I’ve always been an entrepreneur at heart.
Unpacking the 4-Part Sales Conversation Model
If you’re starting to feel like your conversations with prospective customers are unproductive, it may be time to reevaluate your approach.
Pricing Strategy – Does Your Current Pricing Reflect Your Value?
Whatever your secret sauce, it is worth something to your clients and prospects.
The Difference Between MQLs and SQLs and Why It Matters
Tracking and qualifying leads becomes more nuanced and sophisticated as you scale your business. It is important to understand the difference between a Marketing-Qualified Lead (MQL) and a Sales-Qualified Lead (SQL).
How I'm Showing Up Differently Part Two – Setting Up For 2023
In part two of showing up differently, I share how, as a small business owner and entrepreneur, I’m committed to leveraging what I learned in 2022 and doubling down on what’s been working for my business.
How I'm Showing Up Differently Part One – Doing the Work as a Business Owner
It’s been another rollercoaster of a year and it’s taken hard work and grit to navigate all of the changes. For me, 2022 has also been a year of transformation.
SMITH Company is Taking the Main Stage at Twin Cities Startup Week
TCSW is the second-largest entrepreneurial festival in the U.S., happening this September 2022.
Embracing Entrepreneurial Thinking Everywhere with Forward Fest
What does it actually mean to innovate? For a group of Wisconsin manufacturers, it’s about challenging the status quo and leveraging entrepreneurial thinking every day.
Are Your Clients Satisfied? The Importance of Client Feedback
Solving sticky problems and meeting deadlines is essential to any great client relationship, but every so often, you need to ask them truthfully – are they satisfied?
Celebrating My Two-Year Anniversary: What I’ve Learned as an Entrepreneur
We’re officially turning two this month! As we approach this milestone, it’s hard not to notice the similarities between running a business as an entrepreneur and entering the “Terrible Twos.”
Why Referrals Matter: Igniting Growth Through Client Advocacy
Correctly leveraging a referral is one of the most lucrative and dependable forms of business development.
Strategy requires you to choose
Often when I work with clients to create a strategic marketing plan or discuss strategy I start with NOT.